LINCOLN, Neb., Sept. 24, 2026 /PRNewswire/ — Assurity Life Insurance Company introduced Quick Issue Critical Illness Insurance – fast, affordable protection designed to help customers manage the financial impact of serious health events. With streamlined coverage for the most common conditions, Quick Issue Critical Illness Insurance offers an easy way for agencies to add value for existing clients and ACA sales with a simple supplemental product.

Quick Issue Critical Illness Insurance provides coverage for ages 18 to 64, with benefit amounts available from $5,000 to $50,000. It offers simple protection for cancer, heart attack,* stroke and advanced Alzheimer’s Disease, with no reduction in benefits as clients get older. Designed to complement major medical insurance, the product helps protect against rising health care costs and high deductibles. Competitive pricing and a fast application featuring only five health questions help producers introduce coverage to more clients and sell at scale.

“Our new Quick Issue Critical Illness Insurance gives agencies a new way to increase per-client revenue while delivering meaningful value to clients,” said UnYoung Botelho, Executive Vice President of Individual Sales and National Accounts at Assurity. “We built this product to fit naturally into your existing process and expand sales, backed by a streamlined application experience.”

Applications are available via Assurity’s digital FastTrack platform, designed to reduce friction in the application process. Quick Issue Critical Illness Insurance is also available to eligible foreign resident clients.

*Heart attack does not include established (old) myocardial infarction occurring prior to the issue date, sudden cardiac arrest, cardiac arrest or cardiopulmonary arrest.

Assurity – Protecting What Matters Most
At Assurity, insurance has always been about people first. Since 1890, our financial strength and steady purpose have been a constant in a changing world. As a mutual organization and Certified B Corporation, we’re built to serve, rooted in the simple idea that doing good is good business.

Our mission of helping people through difficult times guides everything we do. We stand beside people balancing it all – jobs, families, dreams, and responsibilities.

When the ground shifts, we’re here for what matters most. Because life is full of milestones and moments worth protecting.

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SOURCE Assurity